I got the S5 a week ago, and I love it more than my old iPhone. I love the battery on it. I charge it for not even an hour, and it's up at least 30%, while my iPhone took forever. I think iPhone is just a few steps behind all other smartphones in most categories. Such as widgets. Apple just now got widgets on the iPhone, yay, is if Android hasn't already had widgets for years. I believe, that the only reason people buy the new iPhone each year, is because it's simple, that almost anyone can use them.